Planning for Power Advertising: A User's Manual for Students and Practitioners (Record no. 3215)

MARC details
000 -LEADER
fixed length control field 00367nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230523s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1 HAV
100 ## - MAIN ENTRY--PERSONAL NAME
Main Author Name Halve, Anand Bhaskar
245 #0 - TITLE STATEMENT
Title Planning for Power Advertising: A User's Manual for Students and Practitioners
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC.
publisher Name Sage
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication 2011
300 ## - PHYSICAL DESCRIPTION
Number Of Page 260
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference Book
Holdings
Lost status Not for loan Home library Current library Date last seen Koha item type School Total Checkouts Full call number Barcode Cost, replacement price Price effective from Withdrawn status Date acquired Source of acquisition Cost, normal purchase price Discount Bill Date Bill No
    BGU Central Library BGU Central Library 23/05/2023 Reference Book School of Communication   659.1 HAV M1066 675.00 23/05/2023   29/10/2016 Amit Book Depot, Bhubaneswar 675.00 20 2016-10-27 2867