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Aaker on Branding: 20 Principles That Drive Success

By:

Aaker, David A

Material type: Text

Text

TextPublication details: Delhi; Sage; 2015Description: 234DDC classification:

658.827 AAK

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Item type	Current library	Home library	Call number	Status	Notes	Date due	Barcode
Reference Book	BGU Central Library	BGU Central Library	658.827 AAK (Browse shelf(Opens below))	Available	School of Communication		M247

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Previous	658.827 0954 Brand Management: The Indian Context	658.827 0954 Brand Management: The Indian Context	658.827 0954 Brand Management: The Indian Context	658.827 AAK Aaker on Branding: 20 Principles That Drive Success	658.827 BAI Branding in a Competitive Marketplace	658.827 CAS Case Studies on Brand Management: New Paradigms	658.827 CHE Creating Powerful Brands	Next

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