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Creating Powerful Brands by
Edition: 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Routledge ; 2015
Availability: Items available for loan: BGU Central Library (1)Location, call number: 658.827 CHE.

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From Brand Vision to Brand Evaluation: Strategically Building and Sustaining Brands by
Edition: 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Routledge ; 2012
Availability: Items available for loan: BGU Central Library (1)Location, call number: 658.827 CHE.

Place hold
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