000			00365nam a2200157Ia 4500
008			230523s9999 xx 000 0 und d
082			_a659.1 SEM
100			_aSemenik, Richard J.
245		0	_aAdvertising and Promotions: an Integrated Brand Approach
250			_a6
260			_aDelhi
260			_bCengage
260			_c2014
300			_a710
942			_cTB
999			_c2988 _d2988